2019 is rapidly approaching and I must admit, I’m pretty excited to see what AMAZING things are in store.
I don’t know about you but I’ve been working on my ‘New Year’s Resolutions’ all month and it got me thinking…
Are there any universal resolutions that we all could be making for our blog’s in 2019?
I mean, setting goals are one thing, and those will vary from blog to blog, but what about the things that we could all be doing to ensure our that our blog’s continue to thrive in 2019?
Well, I did a little research and noted a few trends that I see among some of my favorite bloggers.
These trends are what I believe make the difference between average bloggers and GREAT (profitable) bloggers.
These are the trends that I believe have set these bloggers apart from the rest and the great thing about it is, they are strategies that we can also implement to see a greater return in 2019.
Let me throw this small disclaimer out there though,
I am in no way promoting copying bloggers
However, I do believe that we all can learn a thing or two from taking a look at some of the different strategies that are working for them.
So without further ado, here are the 5 blogging Faux Pas to leave in 2018.
If you haven’t noticed, December has been all about planning and productivity here on the blog.
That said, if you don’t have a plan for your blog, you can forget about creating consistent, quality content.
Whether you post twice a week or once a month, it’s always a good idea to plan your posts out in advance.
Being organized also plays a huge role in avoiding blogger burnout. If you’re on the brink of burnout or burned out completely, check out this post to learn how to avoid burnout and stay on top of your blogging game.
Planning my content quarterly has really helped me stay consistent and has given me a lot more time to promote my posts (hello traffic).
Not harnessing The Power Of Pinterest
This one is HUGE!
While there are a ton of different ways to get traffic on your blog, Pinterest is by far one of the BEST platforms to utilize if you really want to get eyes on your content.
However, you MUST have some sort of strategy in place if you want to succeed on Pinterest.
I’ve signed up for countless free courses and even bought a couple of paid products and this strategy, by far, is one of the best that I’ve come across.
Once I implemented the strategy above, I was able to get my Pinterest Monthly Viewers from 480 (yes, four hundred & eighty) to 106k in two months.
Furthermore, each blogger that I researched had at least 3 or more posts specifically about Pinterest.
Additionally, 1/3 of the bloggers that I researched had some sort of freebie or course that was specifically related to Pinterest.
That said, I think it’s safe to say that Pinterest is an absolute necessity if you want to see success in 2019.
So if you aren’t using it yet, what are you waiting for?
Go and set up a business account now!
Not Having An Email List
Listen, if you don’t have an email list, you are missing out on one of the best ways to connect with your audience.
While it may seem a bit daunting but consider this:
In the point above, we discussed how important is is to utilize Pinterest to get more traffic to your blog, but what if for some reason Pinterest shut down tomorrow, how would you connect with your audience?
Sure there’s Facebook and Twitter but you wouldn’t get nearly as much engagement as you would if you were able to speak directly to your readers like you can through email.
Email is a great way to be more personal and share more exclusive details with your subscribers.
There are a ton of email marketing companies out there but I LOVE, LOVE, LOVE Convertkit!
I took this amazing Convertkit course before I started my blog (because I’m a nerd and I like research EVERYTHING) and it taught me everything I needed to know about Convertkit and then some!
In 3 months since launching my blog, I have acquired over 300 subbies and now that I’m approaching my 4th month, I have 400+ subscribers and counting!
UPDATE: I now have 800+ subbies on my list
Thats about 100 subscribers a month which isn’t too shabby, if you ask me!
Needless to say, if you don’t have an email list in 2019, now’s the time to start one!
You can check out Convertkit here!
Not Networking With Other Bloggers
I’ll be the first to admit that reaching out to other bloggers isn’t my strong suit. I’m not sure why, but it can be a little intimidating to reach out to other bloggers, especially when you’re new.
However, believe me when I say that blogging is a whole lot more fulfilling when you have someone that you can talk ‘blog’ with.
One of the easiest ways to connect with other bloggers is to engage with their posts. If you read a post that you like, why not leave a comment letting them know what you liked about it?
Before I started blogging I used to think that leaving comments on other people’s blogs was, well, pointless.
I thought they they didn’t read them so I didn’t want to waste my time commenting.
I’m happy to say that that’s the furthest thing from the truth!
Another way to connect with other bloggers is to send them an email.
Think about the different email lists that you’re subscribed to. Now think about how many times you had the urge to hit ‘reply’ to an email but changed your mind because you figured you wouldn’t get a response anyway?
I know I’ve done it!
However, I’ve found that most bloggers LOVE getting feedback from their subscribers!
A huge plus with email is that it’s one of the most intimate ways to connect. I can almost guarantee you that you’ll get a much more detailed answer to a question that you ask via email versus asking on a random thread in a Facebook group.
Which brings me to my next point…
Another great way to network with other bloggers is through social media.
Most bloggers have their very own Facebook groups where they share little gems that you probably wouldn’t find on their blogs.
Looking for Facebook groups to join?
Most bloggers advertise their Facebook groups throughout their blog posts and in their author bios!
Not Engaging With Your Readers
I had to save the best for last!
You can do all of the above BUT if you aren’t engaging with your readers, you’re shooting yourself in the foot!
Why would your readers want to continue to engage with you when you aren’t even acknowledging them?
The easiest way to engage with your readers is to respond to the comments that they leave on your blog posts!
I mean, they took the time to not only read your blog but to also leave a comment. The least you can do is acknowledge that!
That said, engagement goes a lot further than responding to comments.
Your social media platforms are just as important.
If someone tweets you, tweet them back!
If someone comments on your photo on Instagram, respond to it!
This is how you build trust with your audience and more importantly, this is how you build authentic relationships with your readers.
I know that sometimes we may mean to respond and then we forget.
That’s life and it’s totally understandable!
A great way to combat that is to try to respond to comments as soon as you get them.
This is a great way to really spark conversation with your readers and show them that you appreciate them.
Are you guilty of any of these blogging ‘faux pas’?
Don’t worry, I’m guilty of a couple of myself.
However, 2019 is an opportunity to start fresh and make the most of your blog and your readers!
In the spirit of New Year’s Resolutions, I have a challenge for you!
I challenge you to be more intentional about your blog in 2019.
Be intentional about the content you create.
Be intentional about connecting with other bloggers.
Most importantly, be intentional about engaging with your readers because without them, your blog won’t be around very long.
What are your blogging goals for 2019?
Share them in the comments below!