SEO Traffic Hacks For New Bloggers

TweetPin2KShare26Share2K SharesThe average blogger can easily be confused by the SEO information that’s out there. Check…

The average blogger can easily be confused by the SEO information that’s out there. Check out these SEO traffic hacks and grab my SEO Cheat Sheet!

SEO Traffic Hacks

As Bloggers, we all know or at least have heard that SEO is extremely important to blogging. SEO or Search Engine Optimization is pretty much where you set your blog up to be found ‘organically’ (via google search). 

For example, let’s say I want to read posts that address mom bashing. I go into to google, type in “mom bashing” and google shows me my results. 

If you were to google this yourself, you’d see that I’m actually the 1st search result on the 2nd page! It’s not perfect but this is HUGE for me since I’m so new to the blogging world.

SEO is an extremely multifaceted digital marketing discipline and at times the average blogger (like myself), can become easily confused and overwhelmed by the information that’s out there. 

I have spent many nights trying to crack the code on SEO and while I have found some strategies that work, I know that I have a LOT more to learn. 

In the meantime, however, I wanted to share a few SEO hacks that you can apply right now to optimize your site and improve your ranking on Google. 

Before we begin, you want to be sure that you have the Yoast SEO Plugin installed. 

I LOVE Yoast! The free version is all you need but I’m realllllly leaning towards purchasing the Premium version. I’ll let you know how that goes if I do, but until then, you can read all about my love for Yoast and my other favorite plugins here

Keywords Are Crucial

I’m sure you’ve heard this before but it’s true. Keyword knowledge and placement are critical to successfully optimizing your site. However, let me preface this by saying, keyword stuffing is a waste of time. Google hates it and it’s annoying to read. Instead, be strategic with your keyword placement and usage. 

There are two types of keywords: short-tail and long-tail(typically 3 words or more). Long-tail keywords are awesome because they look like the short phrases we type into Google when we are searching for something. 

And do you know what that means for your blog?

Targeted Blog Traffic!

Broad, short tail keywords are awesome in their own right because they have the potential to bring in a ton of general traffic but it may not be ‘targeted’ traffic.

There are a ton of tools out there that can help with keyword research. Some of my favorites are Google’s Keyword Planner and WordStream’s Free Keyword Tool

An easier alternative would be to conduct a google search. Type in a keyword and watch Google auto-complete your word with phrases that are usually what’s most commonly searched for with that particular keyword.  

This is a great way to see what your audience is searching for and it’s super easy to do!

Make Your Slug Specific

The slug is what comes after your domain name and its ultimate purpose is to describe the content on that specific page of your site. 

If you’re blogging about DIY fall decor, you don’t want your slug to be general: www.mywebsite.com/blog/7269

Instead, be specific and strategic with your keyword placement and find a way to incorporate it into your slug: 

www.mywebsite.com/diy-fall-decor

It’s also better to have a short slug than a long one so be sure to filter out irrelevant words.

Amazing Blog Post

Optimize The Meta Description

The meta description is that tiny box under your post title that briefly describes what your post is about. You can only use 160 characters in your meta description so make the most of it and add in those keywords! You also may want to sneak in a good call to action to encourage users to click through to your site. 

Snippet Preview of Meta Description Using The Yoast Plugin

Write at least 300 words

Although a 300-word post could definitely get you ranked on Google’s front page, studies have shown that posts with pages with at least 1000 words tend to rank better. 

While I personally prefer posts longer than 300 words, I definitely think it’s a good rule of thumb to go by. 

SEO Your Images

Okay so I had no idea that you could even SEO an image but I have definitely seen an increase in traffic (specifically Pinterest traffic) since I started optimizing my images. 

Here’s the gist: 

When you upload a photo, you want to do two things:

Save the photo under a file name with the keywords in it (Or something similar to the slug).

Put the keywords in your image alt-tag

An alt-tag is simply the text version of what would be displayed if for some reason your image fails to populate. 

To edit your alt-tag’s, simply log into your WordPress Dashboard and click on Media Library. 

Then click the photo that you want to edit to enlarge it and enter your alt-tag text.

Screenshot of enlarged photo in Media Library
Screenshot of Alt Text Editor In Media Library

Refer to Internal Content

An internal link is a link within a post that redirects your reader to another page on the same domain. For example, if you’re reading this and you don’t have a blog yet, head on over to my post about how you can easily set one up here

By linking an older, relevant post within this blog post, it establishes a type of credibility with my content and is an awesome opportunity to link some of the cornerstone content on my site. 

Optimize Your Site for Mobile

According to my Google Analytics, the majority of visitors that come to my site are mobile visitors. Therefore, it’s extremely important that my site is optimized for mobile. 

By optimizing my site, I’m ensuring that people who visit my site from their mobile device have a similar experience to those who view it via desktop or tablet. 

Luckily, the theme that I purchased through Bluchic was already fully optimized for mobile. Their themes are AMAZING and so user friendly. 

Google put together an awesome research guide for those looking to learn more. You can check that out here

Chic WordPress Themes

Avoid Using Stop Words

Stop words consist of the most frequently used words in a language and as a result, they are largely ignored by search engines.

Commonly used words such as Above, Before, All, For, and How are considered stop words. It’s important that you avoid using these words in your slug, URL, and focus keyword.

It’s nearly impossible to list ALL of the stop words but Yoast created a handy list on their site that you can reference here.

Sounds like a lot of work huh?

I’ll be the first to admit that optimizing my site has been a huge learning curve but it has definitely gotten easier over time. I can also attest to an increase in organic traffic since I’ve implemented these strategies.

For those of you who are ready to start optimizing, I’ve created an SEO Cheat Sheet that you can refer to while you’re crafting your blog posts.

Get Ready To SEO Your Post!💸

I want to hear from you!

How do you feel about SEO?

Any tips or tricks that you have that I didn’t list here? 

I’d love to learn from you guys!

Now go and optimize those posts!

Until Next Time, 

Kermilia

SEO Traffic Hacks

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38 Comments

  1. landerboss says:

    YES to all of this. I have so much to learn!

  2. This post couldn’t have reached me at a better time! I didn’t realize the difference between naming an image and the Alt Text part. Thank you for these tips, bookmarking for future reference! And congrats on reaching page 2, that’s huge!

  3. The Cinnamon Mom says:

    I recently realized that titles and keywords make a difference. I had no idea! Great info and good job getting so high on your search!

  4. Great tips! I’m taking note and pinning so I don’t lose it. So much to learn.

  5. these are great tips to get started. I didn’t know about the pictures and SEO. That’s good to know.

  6. Great tips! I didn’t know about doing SEO for pictures too. Will have to start doing that.

  7. Thanks for sharing , ill try these since im a new blogger

  8. This is great! As a newer blogger, I am still learning SEO. This is extremely helpful. Thank you!

  9. theterrificfive says:

    This is a great article on SEO! I have to admit that I suck at making my blog SEO friendly – That’s one thing I am targeting to get better at once my baby goes to school. Thanks for explaining what stop words are, I heard of them but never knew exactly what they are!

    1. Thanks! I’m glad you enjoyed it! Once I found out what stop words were and removed them from my titles, my posts started ranking a lot higher on Google!

  10. I really do appreciate that you posted that article which is extremely useful for newbies.

  11. relaxedmomma1 says:

    This post is super helpful! I have so much to learn about SEO. It is overwhelming. I do have the free Yoast plug in and I like it a lot so far.

  12. I have to say, it amazes me how professional and knowledgeable you come off after only launching your blog a couple months ago. I appreciate all the tips and info your providing because they’re definitely helping me for when I’m ready to launch my site. I bought my hosting and domain sometime in September, but I’m still preparing my site and learning about WordPress and blogging as neither of them was something I’ve ever looked into before except reading blog post related to my questions/interest. I’m very excited for the day I launch and constantly come to this site for tips, inspiration, or just entertainment. Just want to say you’re doing a great job!

  13. Amazing post!!! I have so much to learn. I look forward to getting my checklist. Without SEO, I feel like my content is pointless cause no one is seeing it unless I promote. Thanks love!

  14. Thank you for the tips. I just tried to SEO my images using your alt tag tip, fingers crossed that I see the change in the traffic to my site.

    1. Yay! So glad to hear that you’re implementing the strategies! Definitely keeping my fingers crossed with you. Hoping you get a huge spike in organic traffic!

  15. talinanderson says:

    Thanks for this great info! I started my blog a few months ago and this is definitely going to help me!

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